DONE-FOR-YOU WEBSITES FOR FOUNDERS, CREATORS & SERVICE BRANDS
You're the best-kept secret in your industry. Your new website is how we blow your cover
A done-for-you Digital HQ that turns your talent into a full calendar, so the right clients choose you before you've said a word.
Behind brands in Tatler, partnering with L'Oréal, booking Grace Beverly and Stephanie Ward-Williams.
You want to be the go-to in your space. Right now it's going a little more like this.
You're watching people who are *honestly* no more talented than you book the speaking gigs, land the dream clients, get TAPPED IN for the brand collabs… while you add "become the go-to" to the vision board for another year.
You've redone the site yourself twice now. It's still not it, and you can't quite put your finger on why.
You close like a dream on a call. Your website can't get it over the finish line.
You raised your prices. You levelled up everywhere except the one place everyone checks first. The site's still giving 2018 & the founder you were two years ago, and you're sending people there ANYWAY!?
Your content is doing all the heavy lifting, and your website is dropping half the people it sends over.
Your dream clients are finding you. Then your website keeps losing them.
There's a gap between how good you are and how good you look online. And it gets expenny fast!
Let's picture it: your dream client finds you on Instagram, falls a little in love, clicks through to your site… and the two don't even look related. Not sisters, not EVEN third cousins twice removed...
The lead magnet's giving meh. The emails read like a chatbot wrote them so off she trots to someone she already feels like she knows. THAT'S an authority problem and authority's the whole game now. Talent's just covering the basics. The REAL win is being the name people drop in the group chat without thinking twice.
That's exactly what the Authority Framework is built to fix: how you look and sound, how you run behind the scenes, how you show UP. All three finally in sync, so the founder people meet online matches the one who's this good in the room.
The rules for getting booked just changed. Here's how your Digital HQ gets you picked.
01
The it-girl getting booked out isn't more talented than you. She's *screaming* trust
Everyone in your niche is good now, so people don't book the best, they book the one they already trust. → Your Digital HQ makes you THAT visible, so you get booked on Authority & Talent.
02
Your website is where every client is now won or lost
It's not a pretty destination anymore, it's where your content, your DMs and your referrals all funnel back to (NO WEAK LINKS ALLOWED) → We build the full system so nothing gets lost, and the enquiries actually turn into booked clients.
03
Five seconds. That's how long you've got to look like the obvious choice
That's all someone gives your site before they decide if you're the one, and your competition is one tap away and loads just as fast. → Your homepage answers who you're for and why you're it inside those five seconds, so the right people stay and book instead of bouncing.
04
The "good and fairly priced" middle is dying. The premium end is booming
Cheap-and-fast is getting eaten alive by AI and £20 templates, and the comfy middle is being squeezed from both sides. → Your Digital HQ plants you at the premium end, where the clients who book in advance and pay properly already are.
Four things are suddenly all true at once. Here's what each one means for you:
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Homepage → Sales Page → Checkout → Email Sequence → Social → Back to HQ →
→ 5 x Main Pages
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Homepage
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About
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Services or Portfolio
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Contact
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Hero offer sales page
→ 3 x Launch-Ready Template pages
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Lead magnet landing page
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Thank you page (pixel-ready)
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Low Ticket Offer
→ Client training session
You leave knowing how to run this yourself.
→ Across all of it:
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Mobile and desktop optimisation
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SEO foundations (meta titles, descriptions, structure)
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Copy direction throughout (questionnaire-led, AI-assisted, and fully yours to edit)
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Two custom homepage concepts (never templated)
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The platform that fits your business: Wix Studio, Squarespace, Webflow, or Shopify
→ Lead Magnet Strategy Session
Lead Magnets can be your most powerful tool OR your biggest dissapointment. Having another thought partner in the room makes ALL THE DIFFERENCE
→ 2 weeks direct support
Email access after launch. Call if you need it.
what you're actually getting
£5,000 £4,500 on the waitlist (save £500)
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We're the authority in our space, here to make you the authority in yours.
[ week 2 ]
design and your section library
We design your main pages in full, then build you a section library off them: a set of reusable, branded blocks the rest of the site is assembled from, and that you can duplicate to expand the site yourself long after launch. So you're not paying me to design forty pages from scratch, you're getting a system. One round of design revisions, and the build starts by the end of the week.
[ Get creative ]
In three weeks, your whole Digital HQ is built and ready to launch.
[ onboarding ]
we get obsessed with your business
Onboarding call, site mapping session, questionnaires done, photography and assets gathered. By the time we kick off on the Monday, everything we can sort in advance is already sorted, so day one isn't a slow start.
[ Pre-sprint ]
By Week
[ week 1 ]
strategy and direction
We lock how your offers are ranked, what each page is actually for, and where every visitor goes next. Messaging and copy direction. Then two custom homepage concepts, never templated. You pick the one, and the rest of the site follows that decision.
[ Get strategic ]
[ week 3 ]
build and launch
Full build, assembled off your section library. SEO foundations laid in. One round of dev revisions. Final adjustments. Launch.
[ Get building ]
[ after launch ]
A handover training session so you can actually run the thing, video walkthroughs kept on file, and two weeks of direct email support to iron out anything that comes up once it's live.
[ 2 Weeks Support ]
This isn't the average website, a Digital HQ SELLS THE THING
I've turned dozens of founders into the name everyone in their industry knows, with Digital HQs that look as expenny as they are.
01
The thinking comes before the pretty.
We map how your offers are ranked, your positioning, and where every visitor goes next before anything goes near Figma. The good-looking site falls out of that. It was never the point, getting you booked is.
02
We look at the whole picture, not just the website
Most studios design your site in a vacuum. We look at everything you've already got running first, then ask the real question: what does this site actually need to do to bring the right clients in, and how does it pull its weight alongside everything else.
03
We build on the platform that fits you, not us.
Most studios put you on the one platform they're certified in. We're not married to any of them. We pick the one that genuinely fits where you're taking this, Wix Studio, Squarespace, Webflow or Shopify, so you can actually run it after I've gone.
The difference between a nice website and a booked-out calendar is the strategy underneath. That's the bit we do.
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Brand identity
+ Digital HQ
Ten Ahead
Before
A churned-out template the brand was being forced to fit into. Georgie kept squeezing her materials into someone else's layout.
The difference
It became the foundation of their entire new brand, something they're proud to share and stand behind.
What we built
A strategic foundation, built alongside the brand itself. A proper home for everything Ten Ahead was becoming.
Why join the waitlist?
The waitlist isn't just a cute lil' mailing list. The whole point is to give you early access to an incredible discount on a website that's going to change the game. You'll get first pick of the calendar, and if you move quickly, we're sneaking in a few extra nuggets and bonuses just for the waitlist. That's why you want in.
Why it's only two a month
Honestly, it's pretty simple. I want to give you as much of my attention as possible the whole way through. Two a month keeps it a proper quick turnaround, so you're not waiting months and months for your website, and it means I can really focus on you and yours
What you get as a waitlist member
→ The lowest price the Digital HQ will ever be: £4,250, a full £750 under the standard £5,000, locked in the moment you book
→ First access to the pre-sale
A fast-action bonus for the earliest bookers (adding some cuuuute freebies - free reels anyone?)
→ First pick of the calendar when the doors open
→ £400 off Big Brand Energy if you bolt it on.
Most people who land with me have already been burned by exactly that, the gorgeous site that converted no one. So I get the nerves. The Digital HQ doesn't start with how it looks. It starts with how your offers are ranked, your positioning, and where every visitor goes next, before anything goes near a design tool. You're not paying for design crossing its fingers it'll pass as strategy. Georgie's build became the foundation of a brand now partnering with Tatler and L'Oréal. That's the difference.
Everything that happens before the design starts. Most studios skip that part, because it's the hard, unsexy bit. We don't. The pretty site is the output, not the point.
Plenty of agencies will happily sell you 8 to 12. Want to know why those drag on? Scope creep, design-by-committee, and starting the design before the strategy's locked. We do the prep before the sprint even begins and make decisions in days, not weeks. It's faster because it's tighter, not because it's rushed.
YASSS... You're not getting handed the keys and a confused look. There's a training session at handover, video walkthroughs kept on file, two weeks of email support, and a section library built so you can add to the site yourself. Plus you're on the platform that suits you, not the one I happen to know best.
It's real money, so here's the real question: what's it costing you not to? A site that loses you one premium client a month costs more than the rebuild every quarter. And on the waitlist it's £5,000 with a 50/50 plan, so you're £2,500 in to start. OR jump on the three month plan, and you're off to the races for £1,667p/m.
Most people I work with have already DIY'd it two or three times. How did that go? The third attempt doesn't fix what the first two couldn't, because the problem was never the design or the platform. It's the thinking underneath, and that's the bit DIY can't do for you.
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